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Red Bull Philippines partnered with Agent Daredevil, an autonomous AI agent built for sports prediction on the blockchain.
The partnership marks the first time a major global brand has endorsed a fully on-chain AI agent in the web3 space, according to a media release sent to BitPinas.
Red Bull PH x Daredevil
The media release highlighted that Red Bull Philippines’ endorsement gives Agent Daredevil access to mainstream visibility and cultural capital, especially in the local market where Red Bull has been deeply involved in urban sports, youth events, and live media.
For Red Bull, the partnership offers a first-mover advantage in experimenting with AI agents as cultural icons and entertainment platforms.
“Agent Daredevil’s launch proves that web3 doesn’t need to fight for mainstream relevance—it needs to collaborate with it. Red Bull has always bet on the underdog, the thrill-seeker, the daredevil. Now they’ve placed their next wager: on an AI agent. And this time, the whole world is watching.”
Red Bull PH x Agent Daredevil Media Release
In addition, the brand tapped Jared Dillinger, a former Philippine Basketball Association (PBA) champion and long-time Red Bull ambassador, to support the launch.
Dillinger, known as “The Daredevil” during his playing days, now represents the AI agent as its real-world counterpart.
“This is not just about Red Bull sponsoring a web3 project. It’s about Red Bull backing a new kind of athlete , one that lives in the blockchain, thrives on competition, and builds its legend with every match.”
Jared Dillinger
What is Agent Daredevil?
Agent Daredevil launched on Virtuals Genesis, a platform for decentralized AI agents.
In its first 24 hours, the agent reached over $211,000 in trading volume, a $2 million fully diluted valuation, and gained more than 19,000 individual holders.
Backed by the Virtuals platform, Agent Daredevil operates using smart contracts and logic-based decision-making. It can be traded like a digital asset and supported through token staking, social activity, and community engagement.
Red Bull in Web3
In 2023, the Red Bull Doodle Art contest integrated non-fungible tokens and digital collectibles as rewards, providing participants with a free NFT minted on the Polygon blockchain and national winners with exclusive digital collectibles. The global finale, held in Amsterdam from May 25 to 28, 2023, featured workshops, creative sessions, and a public gallery, highlighting the event’s “phygital” approach that combined physical and digital artistic expression.
In March, Oracle Red Bull Racing announced a strategic sponsorship with crypto exchange Gate.io. As part of the partnership, Gate.io’s branding now appears on Red Bull Racing’s F1 cars and the helmet of world champion Max Verstappen.
This article is published on BitPinas: Red Bull Philippines Partners with Web3 AI Agent ‘Daredevil’
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